Terms and Conditions

Welcome to ruubruu.com (‘site’), the online store for RuuBruu operated by Krishaa Apparels Pvt. Ltd (“we”, “us”, “our”). By accessing, browsing, or purchasing products from this site, you (“Customer”, “you”) agree to be legally bound by these Terms & Conditions, our Privacy Policy, and all applicable laws. Agreeing to these Terms & Conditions binds you and Krishaa Apparels to the agreement. If you disagree with any provision, discontinue use immediately.

Brand Philosophy Integration:

RuuBruu is more than apparel; it’s a movement. Our products embody a vision to become the world’s leading ethnic brand for women, where luxury meets empowerment and tailoring meets purpose. These Terms and Conditions support this vision by ensuring transparency, integrity, and respect in interaction.

Accessibility:

All content on this Site (including logos, designs, text, imagery, videos, and trademark “RuuBruu” and brand story narrative) is the exclusive property of Krishna Apparales or its licensors. It is protected under Indian and International copyright, trademark, and design laws.

You may not-

Reproduce, modify, or commercialize any content without written consent.
Use our brand assets in a way that implies endorsement or affiliation.
Reverse-engineer designs or exploit fabric innovations.

User-Generated Content-

By sharing photos or reviews tagged RuuBruu, you grant us a non-exclusive license to feature them for promotional purposes.

Account Registration & Security

Eligibility: You must be ≥ 18 years old and use accurate and current information during sign-up. Otherwise, your legal guardian should have agreed to enter into a contract on your behalf if you are under 18.

Responsibilities: Safeguard your password. Notify us immediately of unauthorized access. We reserve the right to suspend accounts for fraud, harassment, or in case of violation of these Terms.

Termination: We may deactivate inactive accounts (>2 years) or those harming our community ethos.

Products & Craftsmanship Integrity:

Every outfit is handcrafted using premium and sustainably sourced fabrics. So, minor variations in texture, dye, or stitching are inherent to artisanal processes and do not constitute defects.
Product images are representative. Actual colors/fits may vary due to screen settings or body types. However, detailed size guides are provided.
Pricings are listed in INR (₹) and inclusive of applicable Indian taxes.

Orders & Payment:

Process:

Add items to the cart.
Enter address, shipping & billing details.
Select payment method.
Receive order confirmation via email.

Payment Methods: Credit/Debit Cards (Visa, Mastercard, Amex), UPI, and Net Banking.

Order Acceptance: We reserve the right to refuse orders in case of pricing errors or stock unavailability. In such a case, a full refund will be issued in 3 business days.

Shipping Policy: Product will be delivered within 3 to 10 working days based on delivery location.

Return, Exchange, or Refund: The return, exchange, or refund of RuuBruu products is governed by the return policy available at (return policy page link). We reserve the right, in our sole discretion, to change, modify, or otherwise amend the return, exchange, and refund policy.

Customer Support: Krishaa Apparels has a dedicated support team to answer your queries and resolve issues. In case of any issue or query, you can reach out to customer support through multiple touch points available, including call, Email, WhatsApp, etc. You can also reach out to us through different social media platforms like Instagram, Facebook, or Twitter. Our team usually gets back to you in 48 hours; occasionally, delays may occur due to certain factors.

Promotion & Loyalty Programs:

Discount Codes: Valid only as specified. The codes are non-transferable, one-time use, and cannot be combined.

Modification: We may cancel or modify the promotion at any time, in case of technical errors, or misuse.

User Conduct & Community Values:

You agree not to-

Harass, defame, or discriminate against others in reviews/forums.
Use automated tools like bots or scrapers to extract data or disrupt the Site’s functionality.
Attempt fraudulent returns or chargebacks.
Misrepresent affiliation with RuuBruu or Krishaa Apparels.

Violations may result in account termination and legal action

Disclaimers

We design for confidence and versatility, and individual experiences may vary. We are not liable for:

Minor craftsmanship variations like thread tension and natural fabric making.
Suitability for specific body types or occasions beyond the described use cases.

Site functionality: Access is “as is”. We disclaim warranties for uninterrupted/error-free service.

Limitation of Liability:

Krishaa Apparel’s total liability for any claim (e.g., delivery delays or manufacturing defects is capped at the order value. We are not liable for any indirect damages (loss of income or data) and third-party actions (e.g., courier delays or payment gateway failures).

Indemnification:

By signing into our Site, you agree to defend and indemnify Krishnaa Apparels against losses arising from:

Your breaches of these Terms.
Misuse of Site content or intellectual property.
Violation of any third-party rights.

Dispute Resolution & Governing Law:

Jurisdiction: All disputes shall be subject to the exclusive jurisdiction of courts in Noida, India, governed by Indian law.

Class Action Waiver: Claims must be pursued individually. No class or representative proceedings permitted.

Policy Updates:

We may revise these Terms periodically. Changes apply upon posting to the Site. Continued use after updates implies acceptance. Major changes will be notified via email.

Contact & Legal Notices:

Khrishaa Apparels Pvt. Ltd.
28038, Tower -E, 14th Avenue, Gaurcity – 2, Greater Noida West, India, 201009

Email: support@ruubruu.com
Website: ruubruu.com
Phone: 094038 93712